How to Start a Home-Based Business Create a Business Plan*Build a Client Base*Make Yourself Indispensable*Create a Fee Structure*Market Your Company*Understand What Customers Want
by Holtje, Bert; Shelly, SusanFormat: Paperback
Pub. Date: 2009-10-14
Publisher(s): Globe Pequot
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Summary
Have you ever dreamed of starting your own home-based business? Of being your own boss? Have you been hesitant to put your business plans into action? For many people in this economy, doing so is more a necessity than an option. With How to Start a Home-Based Business, you can plan out your business step-by-step instead of patching it together in a hurry and taking unnecessary risks. Here are all the necessary tools and success strategies you need to launch and grow your business-whatever your specialty. Bert Holtje and Susan Shelly share their experiences and advice on everything you need to know. Learn how to develop a business plan, estimate your start- up costs, price your services, and stay profitable once you're in business. Read all about getting clients and referrals, outshining the competition, bidding competitively, establishing your daily schedule, organizing your business, getting paid, and much more.
Author Biography
Bert Holtje founded James Peter Associates in 1970, a firm that served as a book producer and literary agency, and provided consulting, editorial, and promotional services until it was sold in 2000. The author of many books, he now provides consulting services to authors, agents, and publishers.
Susan Shelly is the author of several corporate histories, as well as financial and business books, including The Complete Idiot’s Guide to Being a Successful Entrepreneur.
Table of Contents
| Introduction : 1,500 words | |
| So You Want to Start a Consulting Business | |
| Envisioning the business : possibilities, scope, size | |
| What you need in your home office | |
| Writing a business plan | |
| Getting started | |
| Financial planning | |
| Financial management | |
| Taxes and record keeping | |
| Legal and ethical issues | |
| Marketing your business | |
| The internet and e-commerce | |
| Business endgame: stay small, grow, or sell | |
| Training and certification | |
| Appendix: | |
| Web Resources | |
| Organizations | |
| Trade Shows | |
| Educational Resources | |
| Other Useful Information | |
| Table of Contents provided by Ingram. All Rights Reserved. |
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