"Holcan Code" is an invitation to anyone interested in joining the fight against stagnation in Central America. With a Mayan artifact in his pocket, a mantra in his mind, and a passionate goal in his heart, a young, ambitious man leaves Copan in search of a brighter future in the United States. Yab is a servant leader, a life-long learner, and a man who doesn't back down from any challenge. He's equipped for success, standing upon the shoulders of his family and forebears. Planting the seeds of prosperity for himself and his people requires one thing: deciphering the Holcan Code.

Rodolfo Eyl Cueva is a father of three and married to the love of his life. Rodolfo, better known as Rudi, is a Central American-born entrepreneur from a German - Honduran marriage rooted in strong Catholic values. He is an Alumni from Baylor University, Thunderbird School of Global Management and Harvard Business School OPM. Over twenty-seven years, Rudi has been involved in commercial banking, satellite communications, retail food, functional & natural food ingredients, agricultural technology, and family office investments. His concern over social inequality in Central America led him to volunteer in his community as the Founding President
of United Way Honduras, a non-profit focused on early childhood development, and aslo in"ANA", a bilingual vocational school that serves an underserved population in Central America. He has also Chaired YPO in Honduras and Miami. He's currently based in Miami and is an active impact investor in sustainable farming.