Getting Exposure : The Artist's Guide to Exhibiting the Work,9781585746088

Getting Exposure : The Artist's Guide to Exhibiting the Work

by
ISBN13: 9781585746088
ISBN10: 1585746088
Format: Trade Paper
Pub. Date: 2002-09-01
Publisher(s): Lyons Press
List Price: $15.70

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Summary

Everything the artist needs to know about exhibiting at galleries, art fairs, museums, studios, and more.

Table of Contents

Foreword xiii
Part One: Working With Galleries
Working with Dealers
3(13)
Successful Art Dealer/Artist Relationships
3(6)
Seeking Gallery Representation for the First Time
9(3)
Working with Galleries Next Year
12(4)
Interviews with Gallery People
16(8)
Nancy Hoffman: Twenty Years in SoHo
16(4)
The Successful Artist/Dealer Community
20(4)
A Look at ``Blue Chips''
24(5)
``Blue Chip'' Spaces: Not for Everyone
24(5)
Part Two: Exhibiting at Nonprofit Galleries
College and University Galleries
29(8)
A College Gallery Director Speaks
29(5)
College and University Galleries
34(3)
Artists' Organizations
37(7)
Getting Started with Galleries: The Curator's Perspective
37(7)
For a Good Cause?
44(4)
Giving It All Away: Artists and Donations
44(4)
How Museums Work
48(7)
Climbing Museum Walls
48(3)
Moving Toward Museums
51(4)
Touring Exhibitions to Museums and Other Nonprofits
55(12)
Organizing Your Own Touring Exhibition
55(12)
Part Three: Running Your Own Gallery and Conducting Studio Shows
Operating a Gallery Smoothly
67(14)
Owning Your Own Gallery
67(4)
Competing with Galleries
71(2)
Taking the Credit: Getting Visa and MasterCard Merchant Status
73(5)
Helping Galleries Help Themselves: Interview with Nina Pratt, Art Market Advisor
78(3)
Studio Shows
81(6)
Mohammed to the Mountain: Getting Collectors to Come to Your Studio
81(3)
More on Open Studios
84(3)
Art in the Home
87(3)
Art Appreciation in Real Life
87(3)
Studios at Art Centers
90(3)
Creativity on Display
90(3)
Commissions
93(6)
Commissions: Some Considerations
93(6)
Part Four: Fine Art Expos, Fairs, and Festivals
An Overview of Booth-Style Shows
99(7)
The Benefits of Exhibiting at Booth Shows
99(7)
Fine Art Expos
106(6)
Onstage!
106(6)
Art Fairs and Festivals
112(11)
Outdoor Art Shows
112(4)
Use Your Display to Project a Positive Image
116(2)
Protecting Yourself from Thieves and Shoplifters
118(5)
Part Five: Juried Exhibitions and Group Shows
Juried Exhibitions
123(4)
When It Comes to Competitions: Interview with Nedra Tornay
123(4)
Invitational Group Exhibitions
127(4)
The Etiquette of Salons and Other Group Shows
127(4)
Creating Your Own Group Exhibitions
131(10)
Curating/Organizing a Group Show
131(10)
Part Six: Public and Architectural Art Competitions
The Power of Community Involvement
141(16)
The Making of an Outdoor Sculpture
141(3)
The Project Just Begins with Getting the Grant
144(6)
Meet the Mural Makers: City Arts
150(7)
Winning Public Art Commissions
157(15)
Burning in Your Gut: Interview with Lisa Kaslow, Sculptor
157(5)
How I Won a $20,000 Commission
162(5)
Spec Work?
167(2)
Moving Toward the Light: Video Review
169(3)
Your Proposal
172(7)
Competing for Commissions and Grants: Increasing Your Chances of Being Funded
172(7)
Part Seven: Still More Exhibition Sites to Consider (or Beware of)
Non-Gallery Exhibition Sites
179(9)
How I Produce My Annual Show
179(4)
Go Where the Money Is
183(5)
Cooperative Galleries
188(2)
The Benefits of Membership in an Artist-Owned (Cooperative) Gallery
188(2)
Vanity Galleries and Rental Spaces
190(4)
Vanities: Caveat Exhibitor
190(4)
Avoiding Sharks
194(9)
Protecting Yourself from the Takers
194(9)
Part Eight: Practical and Emotional Matters
Pricing
203(5)
Pricing: A Different Notion
203(3)
Sell Your Art Now
206(2)
The Art of Selling
208(4)
Selling Without Selling
208(4)
The Art and Attitude of Display
212(6)
Presenting Quilts As Works of Art
212(2)
Professional Preciousness
214(4)
Handling and Shipping Art
218(5)
Basic Art Handling: Video Review
218(2)
How to Build a Shipping Crate
220(3)
Rejection
223(12)
Rejection vs. Acceptance: The Numbers Game
223(1)
Embracing Rejection
224(2)
Rejection: Interview with Robert Johnson, Curator
226(9)
About the Authors 235(2)
About the Artists 237

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