Engineering Design Methods Strategies for Product Design

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Edition: 5th
Format: Paperback
Pub. Date: 2021-03-22
Publisher(s): Wiley
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Summary

Engineering Design Methods: Strategies for Product Design, Fifth Edition is an updated edition of the successful textbook now including a new chapter on design ability, and new examples and case studies. The new chapter on design ability presents up-to-date material on design thinking, design expertise and how expertise in design is developed, further broadening the appeal and relevance of this book, from engineering design to product design and innovation. Also now included is a case study of a new city-car design by the ex-Formula One designer, Gordon Murray, illustrating the development of a design and bringing to life the stages outlined in the chapter, from concept to prototype. This new edition retains the proven successful structure of past editions as follows: (1) an introductory part of three chapters on the basics of design activities and processes, (2) a core part of eight design methods, each presented in a standard explanatory format and illustrated with examples, (3) a concluding part of two chapters on broader issues of design strategies and design management.

Author Biography

Nigel Cross is Emeritus Professor of Design Studies at The Open University, UK, where he pioneered distance learning in design. He was also Professor of Design Methodology at Delft University of Technology, The Netherlands. He has an international reputation in design education and research in design methodology, design thinking, design expertise and the nature of design ability. 

Table of Contents

Acknowledgements

Introduction

Part One: Design Fundamentals

1The Activity of Design

What Designers Say

What Designers Do

Case Study

2The Nature of Design

Design Problems

Problem Structures

How Designers Problem Solve

3The Design Process

Descriptive Models

Prescriptive Models

Integrative Models

Part Two: Design Practice

4New Design Procedures

Systematic Procedures

Design Methods

Creative Methods

Rational Methods

5Identifying Opportunities

The User Scenarios Method

6Clarifying Objectives

The Objectives Tree Method

7Establishing Functions

The Function Analysis Method

8Setting Requirements

The Performance Specification Method

9Determining Characteristics

The Quality Function Deployment Method

10Generating Alternatives

The Morphological Chart Method

11Evaluating Alternatives

The Weighted Objectives Method

12Improving Details

The Value Engineering Method

13Design Strategies

What is a Design Strategy?

Strategy Frameworks

Strategy Control

Learning to Design

Developing Expertise

Part Three: Design Thinking

14Design and Innovation

Product Planning

Systems design

References and Sources

Index

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