Exploring Corporate Strategy : Text Only,9780273687399

Exploring Corporate Strategy : Text Only

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Edition: 7th
ISBN13: 9780273687399
ISBN10: 0273687395
Format: Paperback
Pub. Date: 2005-01-01
Publisher(s): Prentice Hall
List Price: $112.00

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Summary

Over600,000 studentsworldwide have used thisbest-selling book to understand and explore strategic management through their academic and professional careers. Exploring Corporate Strategy has established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.The 7th edition builds on these strengths with the introduction of a new author, Richard Whittington. The enhanced coverage of international strategy and the resource-based view, as well as improved visual presentation, ensure that this book continues to lead the way in exploring strategic management.The text includes access to a companion website, which includes: For lecturers; Instructors Manual with case notes, over 300 PowerPoints, additional classic cases from previous editions and a secure Test bank.For Students; Multiple choice questions, weblinks, case updates, and additional case studies.Suitable for courses studying Strategic Management at all levels.

Table of Contents

Introduction
Introducing strategy Commentary on Part I: Strategy lenses
The Strategic Position
The Environment
Strategic Capability
Expectations and Purposes Commentary on Part II: Coping with complexity: the 'business idea'
Strategic Change
Business-Level Strategy
Corporate-Level and International Strategy
Directions and Methods of Development Commentary on Part III: Strategy selection
Strategy Into Action
Organising for Success
Enabling Success
Managing Strategic Change Commentary on Part IV: Strategy into Action
How Strategy Develops
Understanding Strategy Development Commentary on Part V Strategy development in organisations
Table of Contents provided by Publisher. All Rights Reserved.

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